How a list of "funny" customer names triggered an internal reckoning
huge scoop that completely changed how I feel about this issue! Given how clearly this policy changed was linked to events at Basecamp, I'm wondering if the founders actually expected to get away with not mentioning those events.
Terrific reporting, Casey. For the intensity of the post that basecamp made about its policy change, I expected a way bigger conflict. However they expected posting publicly to go, I’m sure this isn’t it. For the brand, and more so the team, this is going to leave a nasty mark.
Off topic, but I really like how Casey use 🚨 to label article as special features, like John Gruber does with ★. Another good write-up.