How chronological feeds build trust

Almost everyone prefers personalization. But platforms need to build alternatives anyway

(Instagram)

Today, let’s talk about one of the most persistently controversial issues in all of social networking: when you open a social app, in what order should it present the posts in the feed?

If you’re older than 30, you know the basic history of answers to this question. In the beginning, apps showed post in reverse-chronological order. The more …