Instagram brings Reels to the center

Q&A with director of product development Robby Stein on the app's big redesign

Nov 13, 2020

∙ Paid

Today promised to be an eventful one in the world of social networks. For one, Thursday was the deadline for TikTok to be sold — or possibly banned in the United States altogether. And two, Instagram unveiled a redesign that places its TikTok clone, Reels, at the center of the app — alongside a new shopping tab and some other cha…

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