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TikTok's safety dance
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TikTok's safety dance

Strict new rules and a thriving platform raise the question: what if Americans actually love censorship?

Casey Newton
Feb 9
Illustration of the TikTok logo. (Alexander Shatov on Unsplash)
(Alexander Shatov on Unsplash)

Today, let’s talk about new initiatives TikTok is undertaking to make its platform safer for children — and consider the connection between parent company ByteDance’s restrictive rules and its apps’ global success.

First, let’s get a sense of just how well TikTok is doing. It was the most downloaded app in the world in 2021,

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