YouTube tackles TikTok

Project lead Todd Sherman on why Google is long on Shorts

An ongoing challenge in tech journalism is deciding how hard to be on new products when they arrive. It’s in the nature of tech to evolve, sometimes quickly, and so to evaluate a software product on day one is to risk missing the point: what’s interesting is not what is, but eventaully will be. On the other hand, sometimes new products are rooted in fal…